All videos in category Targeting Children (3 videos)
Consuming Kids – Commercializing Childhood294601:06:04
In Consuming Kids, psychologist Susan Linn takes a comprehensive and unsparing look at the demographic advertisers call “the kid market,” taking readers on a compelling and disconcerting journey through modern childhood as envisioned by commercial interests. Children are now the focus of a marketing maelstrom, targets for everything from minivans to M&M counting books. All...
PBS Frontline – The Merchants of Cool167458:26
They are the merchants of cool: creators and sellers of popular culture who have made teenagers the hottest consumer demographic in America. But are they simply reflecting teen desires or have they begun to manufacture those desires in a bid to secure this lucrative market? And have they gone too far in their attempts to...
Militainment Inc. – The Militarization of Pop Culture2496002:02:54
“Militainment, Inc.” probes the developing relationship between militarism and popular culture – especially the phenomenon of the entertaining war. Narrated and produced by University of Georgia Professor Roger Stahl, the film examines the relationship between the Pentagon and the entertainment industries in nine, 10-20min segments: Spectacle, Clean War, Technofetishism, Demonization, Reality TV, Sports, Toys, Video...